Justworks Payroll
Project: Account Sign Up Experience
My Role: UX Writer
Stage 1 - Initial Development & Launch
I worked with Product Designers and our Experience Designer to develop copy that would guide prospects through the sign-up process while educating them on product features.
Stage 2 - Iteration & Testing
We moved away from the distinct Justworks Payroll branding, which required a refresh of the account creation page. Initial copy was very minimal which caused some confusion for prospects who landed here on what they were supposed to do. I developed copy to emphasize why users should sign up and the support they’d receive after signing up.
V2
V1
V3
